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    ECRA Publications, Best Practice Guides and Reports

    ECRA provides a range of publications  highlighting local and global trends, best practice, industry standards and key work activities.  ECRA guides and publications are available free of charge to AFGC and NZFGC members and participating retail and wholesale companies and can be ordered through the members' only online order form.  Non-members can purchase ECRA guides and publications through the non-member online order form.

    ECRA produces a quarterly newsletter, ECR EXTRA, which is available at no cost online and by subscription to all.

    You are welcome to browse the following pages listing ECRA's publications; scroll to the bottom of the page to view the next set of publications.


    Monday
    Feb132012

    Winning in January 2012 Review

    ECRA has again this year undertaken a data based approach to reviewing service performance levels from retailer distribution centres to stores for the period over Christmas and New Year and the month of January 2012.

    The latest Winning in January 2012 Review is the culmination of the industry focus since 2009, providing a fact based set of key industry results, findings and next steps.

    Tuesday
    Mar152011

    Winning in January

    In early 2009 the Board of ECRA identified improving January service levels between suppliers and retailers and between retailers and their stores as a major opportunity for the industry players to collaborate under the banner of Winning in January

    The latest Winning in January 2011 Review is the culmination of the industry focus for 2009, 2010 and 2011 providing a fact based set of key industry results, findings and next steps.

     

     

    Wednesday
    Nov032010

    Winning with Promotions

    The Winning with Promotions Industry Report completed in 2010 is the culmination of a year long focus on delivering improved product availability for promoted products across the operational aspects of planning, execution and evaluation. The Australian market is one of the most heavily promoted in the world with on average 54% of product sold on promotion and in some categories as high as 80%.

    The industry report details key results and findings from an industry wide survey, in-store assessment and retail specific workshops. The insights offered by the report should prove useful to food and grocery manufacturers, suppliers, retailers and wholesalers. Companies are encouraged to use the findings in discussion with trading partners, to challenge  current promotional execution and deliver improved on-shelf availability.

     

     

    Woolworths has a very strong focus on promotional planning, execution and evaluation.  The key to further improvements is detailed planning and collaboration. To maintain the momentum we need to examine the industry level findings from the Winning with Promotions industry report, have the dialogue; understand your perspective and you need to understand ours. We need to work together to deliver an exceptional on-shelf availability for our shoppers.

    Peter Elms
    Head of Replenishment, Food and Liquor, Woolworths
     

     

    One year from now, we need to be considered better than we are now at promotional planning, execution and evaluation. We took the first step on Wednesday 8 September when the industry openly discussed improvement areas. We listened, we learnt and we are making changes.  I encourage you all to use the Winning with Promotions Industry Report, examine your businesses processes and work with us to deliver excellent on-shelf availability for promoted products.

    Matt Swindells
                         General Manager, Replenishment, Coles

     

    I recommend the Winning with Promotions Industry Report. Metcash's business model means we have to work together to find clever ways to plan, execute and evaluate promotions. The report provides an excellent first step and we will be using the industry feedback to guide our progress.

    Gary Tempany
                                            National Group Manager Merchandise and Marketing, Metcash Trading

    Friday
    Oct082010

    Winning in January 2009 - 2010 Review

    The Winning in January 2009/2010 Review report is the culmination of a year long focus on delivering improved product availability in the retail space during the month of January.

    The industry report details key results, findings and next steps.  The insights offered by the report should prove useful to your organisation, in discussion with trading partners and lead to a further improvement in January 2011.

     

    Friday
    Oct082010

    The On-Shelf Availability Improvement Road Map 2008-2009

    The OSA Improvement Road Map 2008-2009, is intended for use as a manual, and describes activities that can be undertaken to develop projects to improve OSA. It also provides an objective common language to aid communication between business partners and offers an easy-to-follow framework built around sequential steps, supported with information, tools and tips to address potential issues. As well as providing the platform for a project-based approach to OSA improvement, the framework can be applied as part of a continuous improvement loop.